A local film-maker who has worked for some of the world's top companies has turned his talents to promoting Portsmouth as a holiday destination.
Southsea-based James Sharp has travelled the globe working for clients including Nike, Adidas, Max Factor, Unilever, MTV and BMW. He has now been commissioned by Portsmouth City Council to make a video aimed at potential tourists.
Using the latest techniques, the two-minute movie gives a whistle-stop tour of all the exciting and unique things to do in the city and the immediate area, showcasing the main seafront attractions and stopping off at places like Fratton Park and Portchester Castle. It features a voice over by Denise Black, who has appeared in Eastenders, Coronation Street and Benidorm.
The video, which launched this week will be the centrepiece of an autumn advertising campaign by the council, using Facebook and YouTube. It can be seen on the council's what's on website www.visitportsmouth.co.uk
Cllr Steve Pitt, the council's Cabinet Member for Culture, Leisure and Sport, said: "This is a great piece of work by a talented local film maker. It will be a powerful tool for us in promoting the city. It's designed to appeal to a broad audience, whether it's British holidaymakers, international visitors, younger people or older people, and whether they're on a budget or they're big spenders.
Tourism is crucial to the city's economy and supports 13,000 local jobs; by showing off Portsmouth as it is today, this video will help us attract even more visitors."
The video will also be used at trade shows in western Europe, one of the main sources of international visitors to the city. There are also plans to show it in French ferry terminals.
Other footage shot by James will be used to create short videos designed to sell specific aspects of Portsmouth – such as its nightlife or leisure activities on the Solent. The film was created thanks to assistance from Jamie Hancock, Michael Woods and Christian Smith who assisted James with the production.