Portsmouth Business
Support Service
In partnership with:
Personal Business Branding
Grow Faster and Spend Less on Marketing in 2026
What if you could attract more of the right clients, without increasing your marketing spend?
The Portsmouth Business Support Service and Known For have partnered to offer a brand new masterclass exclusively for Portsmouth businesses. And it’s completely free.
About the workshop
Led by award-winning marketing expert Jodie Goodchild, this session draws on nearly 20 years of experience in lead generation, sales, and marketing. Jodie created this workshop specifically for the Shaping Portsmouth community and Portsmouth Business Support Service programme so whether you’ve seen her before or not, this one is new.
Marketing is getting harder. Costs are rising, attention is fragmented, and the tactics that used to work are delivering less return. Yet some businesses are growing faster than ever, spending less, attracting better opportunities, and not chasing a single lead.
The difference? They know what they’re Known For and they’ve taken it beyond word of mouth.
Dates and Times
Dates for the upcoming sessions are listed below. Please book your place by completing the form at the button to the right!
- March 25th | 9:00–13:00
- May 27th | 9:00–13:00
- July 22nd | 9:00–13:00
- September 23rd | 9:00–13:00
- November 25th | 9:00–13:00
Location: Shaping Portsmouth, Upper 2nd Floor, Portsmouth Guildhall, PO1 2SA
📍HOW TO FIND US
What This Session Is Really About
After training hundreds of business owners, Jodie noticed a pattern: most people think they need to “do LinkedIn” to grow. But the platform isn’t the problem. The problem is showing up before getting clear on why you’re visible and what you want to be known for.
This workshop tackles that gap head-on. You’ll explore how personal business branding has become a genuine commercial advantage and how to use it to widen your visibility, build trust at scale, and grow without burning more budget.
What You'll Leave With
By the end of the session, you’ll:
- Understand what personal business branding actually is, and why it’s one of the fastest routes to sustainable growth right now
- Get clarity on what you’re currently Known For within your network versus what you want to be known for more widely (and why that gap is costing you)
- Know exactly how to use LinkedIn as a free visibility channel to amplify your Known For, attracting the right conversations and opportunities without the hard sell
Free to Attend - Valued at £5,000
This masterclass is completely free. We do ask that if you register, you commit to attending. If your plans change, please let us know at least 48 hours in advance as a no-show without notice may incur a charge to cover the cost of your reserved place.
Spaces are limited.
Register now and make 2026 the year your business becomes Known For the right things.
